Overview

Amazon is offering a free Jumpstart workshop covering account health maintenance, performance metrics, and review management best practices. The 30-minute virtual session runs from 12:30-1:00 PM AEST and is designed for both resellers and brand owners.

Key Points

• Free 30-minute virtual workshop — Session runs 12:30-1:00 PM AEST covering account health and performance reporting
• Performance metrics explained — Walkthrough of Order Defect Rate, Late Shipment Rate, Pre-Fulfillment Cancel Rate, and how they affect account standing
• Customer reviews management — Strategies for boosting positive reviews and handling negative feedback within Amazon's policies
• Perfect Launch Framework — Guidance on the 5 key actions for new products: Brand Registry, A+ Content, FBA, Sponsored Products, competitive pricing
• Account Health Rating focus — Understanding how metrics aggregate into your AHR score and when to take corrective action

Seller Impact

• Register through Seller Central events page — Sign up now as Jumpstart sessions fill up and recordings may not be available afterward
• Monitor key metrics weekly — Check your Account Health Rating dashboard weekly to catch issues before they trigger warnings or suspensions
• Use Request a Review button — Click the "Request a Review" button in Seller Central for every order to encourage organic reviews within policy
• Complete Perfect Launch steps for new ASINs — Enroll in Brand Registry, create A+ Content, use FBA, run Sponsored Products ads, and price competitively within the first 90 days

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Source: sellercentral.amazon.com