Overview

Amazon Handmade is a dedicated storefront for artisans and makers to sell handcrafted products directly to customers. The program operates under a separate set of terms that supplement Amazon's standard seller agreements, covering everything from fee waivers and intellectual property compliance to listing standards and PR guidelines. Understanding these terms is essential for any maker looking to participate in or maintain their standing within the Handmade marketplace.

Key Points / What Sellers Need to Know

• Application-based entry — Amazon Handmade uses an application and approval process to vet new makers before they can list products, ensuring product quality and customer confidence in the category.
• Professional selling fee waiver — Approved Handmade makers receive a waiver of the $39.99 monthly Professional selling fee, though referral fees still apply on each sale.
• Intellectual property compliance — Makers must not violate the intellectual property rights of brands or other rights holders, and Amazon strongly recommends enrolling in Brand Registry to protect trademarks.
• Program integrity enforcement — Amazon reserves the right to review products and makers at any time, and can remove listings or sellers who fail to comply with Handmade-specific guidelines.
• Standard return policies apply — Handmade sellers must follow Amazon's existing policies on returns, refunds, restocking fees, and order cancellations.

How the Program Works

Amazon Handmade operates as a curated category within the broader Amazon marketplace. Makers must apply and be approved before they can begin listing products. Once accepted, sellers gain access to the Handmade storefront and benefit from the Professional selling fee waiver, which saves them $39.99 per month compared to standard Professional seller accounts. However, referral fees are still charged on every transaction, so makers should review Amazon's current fee schedule to understand their per-sale costs. The program is governed by its own supplemental terms in addition to Amazon's general Business Solutions Agreement and other standard seller policies.