Overview

Amazon Business is Amazon's dedicated B2B marketplace that allows sellers to list, sell, and fulfill products to business and institutional buyers. These supplemental terms govern your participation in the Amazon Business program and sit on top of your existing seller agreement. Understanding these terms is essential for any seller looking to tap into the growing B2B segment, which includes government agencies, hospitals, schools, and corporate procurement teams.

Key Points / What Sellers Need to Know

• Supplemental agreement - Amazon Business terms are in addition to your standard seller agreement, not a replacement. All existing seller obligations remain in effect, and these terms layer on additional requirements specific to B2B transactions.
• Amazon controls participation - Amazon reserves the right to modify, discontinue, or cancel your participation in the Amazon Business program at any time, at its sole discretion and without prior notice.
• Certification and licensing obligations - If you sell products through Amazon Business, you must maintain all industry-standard certifications and licenses required by law for every product or service you offer.
• Negotiated pricing is binding - When you submit negotiated prices for specific registered business customers, Amazon will make those prices available to the customer. You are bound by those prices until their agreed-upon expiration date.
• Customer eligibility matters - Sellers must not sell products or services to business customers who lack required certifications, prescriptions, or licenses for those items.

How Negotiated Pricing Works

One of the signature features of Amazon Business is the ability to offer negotiated pricing to specific registered business customers. Sellers can submit a list of products, the corresponding negotiated prices for a particular customer, and the expiration date for those prices. Once submitted, Amazon makes the negotiated prices available to that customer on the Amazon Business marketplace. If Amazon fails to display the correct negotiated price and a customer overpays, Amazon's remedy is to refund the excess amount to the customer on the seller's behalf. Business customers are given the opportunity to approve the negotiated prices, and once approved, those prices remain valid until the expiration date unless the customer agrees to subsequent changes.