Overview

A recent Helium 10 interview featured an overseas‑sourcing specialist who broke down how Amazon sellers can tap manufacturers in India, Turkey, and Vietnam. Recorded as episode #579, the conversation highlights the current supply‑chain dynamics in each country and offers a step‑by‑step roadmap for sellers who want to diversify away from China. Knowing these alternatives can lower production costs, unlock niche product designs, and protect inventory pipelines from geopolitical shocks.

Key Points

• India’s expanding factory ecosystem — Rapid growth in Indian industrial zones now delivers competitive rates for electronics, textiles, and home‑goods, while allowing minimum order quantities (MOQs) as low as 50‑100 units, a stark contrast to traditional Chinese bulk requirements.
• Turkey’s geographic advantage — Nestled between Europe and the Middle East, Turkey shortens transit times to EU Amazon fulfillment centers and hosts a skilled artisan community that excels in fashion accessories and decorative ceramics.
• Vietnam’s trade‑friendly momentum – New free‑trade agreements have accelerated Vietnam’s ability to ship large apparel and consumer‑accessory orders, cutting ocean‑freight lead times by roughly 15 % compared with previous years.
• Regulatory nuances per market — Each nation enforces its own customs duties, labeling mandates, and product‑safety certifications; for instance, Indian textile exports often require compliance with BIS standards, while Turkish leather goods must meet EU REACH regulations.
• Supplier verification channels — Reliable vetting can be achieved through local trade exhibitions, established B2B portals such as IndiaMART or VietnamExport, and third‑party inspection firms that provide pre‑shipment quality reports.
• Balancing cost savings with hidden expenses — Although labor rates are generally lower, sellers must factor in freight surcharges, import tariffs, and potential quality‑control overruns, which can erode the headline price advantage if not managed proactively.

How to Source Products from India, Turkey, and Vietnam