Overview

Amazon has broadened its Remote Fulfillment with FBA (RF‑FBA) program to include Canada, Mexico and Brazil. Announced in early 2024, the update lets U.S.‑based sellers list items for those three marketplaces and ship from any U.S. fulfillment center with only a few clicks. Sellers who already use Amazon’s logistics network should care because the change adds three new consumer bases while eliminating the need to maintain separate overseas inventory.

Key Points

• Three‑click activation — From the Seller Central “Fulfillment Settings” page, a seller can turn on RF‑FBA for the three new countries in under a minute, instantly adding the marketplaces to the inventory view.
• One inventory pool — Products stored in any U.S. fulfillment center are eligible for orders from Canada, Mexico and Brazil, removing the expense of shipping stock to foreign Amazon warehouses.
• Customs managed by Amazon — Amazon files import declarations, calculates duties and taxes, and includes those costs in the buyer’s checkout price, so sellers do not need a customs broker or separate paperwork.
• Eligibility limited to FBA‑qualified SKUs — Only items that meet Amazon’s size, weight and compliance rules (e.g., a 12‑inch, 2‑pound kitchen gadget) can be sold through RF‑FBA; prohibited items such as lithium‑battery devices are blocked.
• Fee structure mirrors local rates — Referral, fulfillment and storage fees are charged at the destination marketplace’s published rates, with no extra cross‑border surcharge, though fees are billed in the local currency.
• Prime badge stays intact — Orders placed by Prime members in the three new regions receive the same two‑day delivery promise as U.S. Prime orders, preserving the visibility advantage of the Prime badge.

How Remote Fulfillment with FBA Works

1. Enable RF‑FBA in Seller Central — In the “Fulfillment Settings” tab, the seller flips the Remote Fulfillment toggle for Canada, Mexico and Brazil; a confirmation screen lists the three new marketplaces that now appear beside existing U.S. listings.