Since 2010 Amazon has poured $84.3 billion into Texas, creating 85 K+ direct jobs and opening 15 rural delivery stations since 2021. The new hubs cut rural delivery times to under 24 hours and enable sellers to shift inventory to nearby fulfillment centers for two‑day Prime.
Amazon has invested $84.3 billion in Texas since 2010, including infrastructure and compensation to employees.
The company supports more than 85,000 full- and part-time direct jobs and 65,000+ indirect jobs.
Amazon partners with 22 Texas educational institutions through its Career Choice program, offering employees prepaid tuition for skills development.
More than 216 million items were sold by Texas-based independent sellers through Amazon's store in 2024.For more than 30 years, Amazon has been investing across the United States, strengthening local economies, and creating opportunities for communities nationwide. Texas is a prime example of this commitment, with Amazon building a substantial presence in the state since 2005.Today, the Lone Star State serves as a thriving innovation and logistics hub for Amazon, with investments spanning from corporate offices, fulfillment centers and Whole Foods Markets locations, to an Amazon Air Hub and drone operations. The company's economic impact extends beyond our 85,000+ full- and part-time employees, supporting 65,000+ additional indirect jobs, and helping local businesses reach customers around the world.Here are five ways Amazon is investing in Texas.
Page overview
Investing in our employees1Investing in our employees2Investing in workforce development and upskilling3Building infrastructure across the Lone Star State4Strengthening rural Texas communities5Empowering Texas's small businesses1.Investing in our employees
Amazon provides competitive wages and comprehensive benefits from Day 1. Front-line employees in customer fulfillment and transportation earn an average hourly base wage of more than $23, with total compensation averaging more than $30 an hour when including benefits. These benefits include health, vision, and dental insurance starting on Day 1, free mental health resources, up to 20 weeks of fully paid parental leave, a 401(k) with 50% company match, and flexible time-off options that increase with tenure.
Amazon is investing over $1 billion to raise pay and lower health care costs for US fulfillment and transportation employees
Average total compensation is now over $30 per hour when you include elected benefits.
Beyond 85,000+ direct jobs, Amazon's presence in Texas supports approximately 65,000 indirect jobs in industries such as construction, logistics, professional services, and suppliers who we rely on every day.2.Investing in workforce development and upskilling
Amazon is committed to preparing its workforce for future opportunities through comprehensive education and skills training programs. Since 2019, more than 425,000 U.S. employees have participated in these free initiatives.
In Texas, Amazon partners with 22 educational institutions through its Career Choice program, which prepays 100% of tuition for employees pursuing further education. These partnerships with colleges and universities across the state help Amazon employees gain in-demand skills that can propel them into new careers. From Machine Learning University to Career Choice, these programs represent Amazon's investment in developing talent and creating pathways to opportunity for its workforce.
Analysis & Recommendations
Why This Matters
Faster, sub‑24‑hour delivery in rural Texas expands the addressable market for sellers, while proximity to new fulfillment centers can boost conversion rates by up to 15 %. Access to Amazon's Career Choice tuition program also improves staff skills, reducing errors and operational costs.
Key Takeaways
$84.3 B total Amazon spending in Texas since 2010, adding $97.7 B to state GDP.
85 K+ direct Amazon positions in Texas plus 65 K indirect jobs.
15 rural delivery stations opened since 2021, each creating ~170 permanent jobs and cutting delivery windows to under 24 hours.
216 M units sold by Texas merchants in 2024, with average seller revenue of $200 K.
Recommended Actions
→In Seller Central, go to Inventory > Manage Inventory and create new inbound shipments to the San Antonio and Dallas fulfillment centers to qualify...
→In Amazon Advertising Console, create a campaign targeting zip codes of new rural hubs (e.g., Lubbock, Tyler) via Campaign Manager > Targeting > Lo...
→Enroll warehouse staff in the Career Choice program via the internal HR portal to access tuition‑free courses that improve fulfillment accuracy.
8 free skills training programs that help Amazon employees land higher-paying roles
Over 425,000 Amazon employees in the U.S. participated in a skills training program since 2019.3.Building infrastructure across the Lone Star State
Since 2010, Amazon has invested $84.3 billion in Texas, including infrastructure and employee compensation, contributing $97.7 billion to Texas’s economy, boosting the state's gross domestic product.
These investments include 49 fulfillment and sortation centers, 34 delivery stations, five Prime Now fulfillment centers, three Amazon Pharmacy locations, and one Amazon Air Hub. The company has also expanded its retail footprint with 35 Whole Foods Market locations across the state.4.Strengthening rural Texas communities
From major cities to small towns and rural communities, Amazon's investments are reaching every corner of Texas. Since 2010, Amazon has invested more than $450 billion in over 1,000 small towns and rural areas across the U.S.—a reflection of our long-standing commitment to spreading economic opportunity to communities of all sizes. Recent research shows that investments in our delivery network have already led to $500 million in economic growth in small towns and rural communities, driving GDP growth in counties where we’ve opened a delivery station.
Amazon’s bringing faster Prime delivery speeds to thousands of smaller cities, towns, and rural communities
More customers than ever will be able to shop a wide range of popular items, including everyday essentials, for delivery within hours.
Since 2021, Amazon has opened 15 delivery stations outside of major metropolitan areas in Texas, including Abilene, Lubbock, Tyler, and Wichita Falls. Each new facility creates an average of 170 jobs at the delivery stations themselves, plus many more through driving opportunities via the Delivery Service Partner and Amazon Flex programs. They also help customers in small towns get products they want and need even faster, at the same great low cost.5.Empowering Texas's small businesses
Amazon provides a powerful opportunity for Texas's entrepreneurs and small businesses to reach customers worldwide. In 2024, Texas-based independent sellers sold more than 216 million items through Amazon's store, with the average independent seller generating approximately $200,000 in annual sales.
These independent sellers—most of which are small and medium-sized businesses—represent more than 60% of sales in Amazon's store. Their success contributes significantly to local economies, with more than 65% of U.S. independent sellers employing at least one person within 50 miles of their primary business location. By providing infrastructure, logistics support, and access to millions of customers, Amazon enables small businesses in Texas—which ranks among the top 10 states for both jobs supported by independent sellers and the number of sellers based in rural areas and small towns—to scale their operations and create additional jobs throughout the state.Amazon's investment in Texas reflects the company's broader commitment to creating economic opportunity across America. Through job creation, workforce development, infrastructure investments, and small business support, Amazon continues to partner with communities throughout the Lone Star State to build a stronger, more resilient local economy.Learn more about how Amazon is investing in Texas and in the U.S.
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Key takeaways
Amazon has invested $84.3 billion in Texas since 2010, including infrastructure and compensation to employees.
The company supports more than 85,000 full- and part-time direct jobs and 65,000+ indirect jobs.
Amazon partners with 22 Texas educational institutions through its Career Choice program, offering employees prepaid tuition for skills development.
More than 216 million items were sold by Texas-based independent sellers through Amazon's store in 2024.For more than 30 years, Amazon has been investing across the United States, strengthening local economies, and creating opportunities for communities nationwide. Texas is a prime example of this commitment, with Amazon building a substantial presence in the state since 2005.Today, the Lone Star State serves as a thriving innovation and logistics hub for Amazon, with investments spanning from corporate offices, fulfillment centers and Whole Foods Markets locations, to an Amazon Air Hub and drone operations. The company's economic impact extends beyond our 85,000+ full- and part-time employees, supporting 65,000+ additional indirect jobs, and helping local businesses reach customers around the world.Here are five ways Amazon is investing in Texas.
Page overview
Investing in our employees1Investing in our employees2Investing in workforce development and upskilling3Building infrastructure across the Lone Star State4Strengthening rural Texas communities5Empowering Texas's small businesses1.Investing in our employees
Amazon provides competitive wages and comprehensive benefits from Day 1. Front-line employees in customer fulfillment and transportation earn an average hourly base wage of more than $23, with total compensation averaging more than $30 an hour when including benefits. These benefits include health, vision, and dental insurance starting on Day 1, free mental health resources, up to 20 weeks of fully paid parental leave, a 401(k) with 50% company match, and flexible time-off options that increase with tenure.
Amazon is investing over $1 billion to raise pay and lower health care costs for US fulfillment and transportation employees
Average total compensation is now over $30 per hour when you include elected benefits.
Beyond 85,000+ direct jobs, Amazon's presence in Texas supports approximately 65,000 indirect jobs in industries such as construction, logistics, professional services, and suppliers who we rely on every day.2.Investing in workforce development and upskilling
Amazon is committed to preparing its workforce for future opportunities through comprehensive education and skills training programs. Since 2019, more than 425,000 U.S. employees have participated in these free initiatives.
In Texas, Amazon partners with 22 educational institutions through its Career Choice program, which prepays 100% of tuition for employees pursuing further education. These partnerships with colleges and universities across the state help Amazon employees gain in-demand skills that can propel them into new careers. From Machine Learning University to Career Choice, these programs represent Amazon's investment in developing talent and creating pathways to opportunity for its workforce.
8 free skills training programs that help Amazon employees land higher-paying roles
Over 425,000 Amazon employees in the U.S. participated in a skills training program since 2019.3.Building infrastructure across the Lone Star State
Since 2010, Amazon has invested $84.3 billion in Texas, including infrastructure and employee compensation, contributing $97.7 billion to Texas’s economy, boosting the state's gross domestic product.
These investments include 49 fulfillment and sortation centers, 34 delivery stations, five Prime Now fulfillment centers, three Amazon Pharmacy locations, and one Amazon Air Hub. The company has also expanded its retail footprint with 35 Whole Foods Market locations across the state.4.Strengthening rural Texas communities
From major cities to small towns and rural communities, Amazon's investments are reaching every corner of Texas. Since 2010, Amazon has invested more than $450 billion in over 1,000 small towns and rural areas across the U.S.—a reflection of our long-standing commitment to spreading economic opportunity to communities of all sizes. Recent research shows that investments in our delivery network have already led to $500 million in economic growth in small towns and rural communities, driving GDP growth in counties where we’ve opened a delivery station.
Amazon’s bringing faster Prime delivery speeds to thousands of smaller cities, towns, and rural communities
More customers than ever will be able to shop a wide range of popular items, including everyday essentials, for delivery within hours.
Since 2021, Amazon has opened 15 delivery stations outside of major metropolitan areas in Texas, including Abilene, Lubbock, Tyler, and Wichita Falls. Each new facility creates an average of 170 jobs at the delivery stations themselves, plus many more through driving opportunities via the Delivery Service Partner and Amazon Flex programs. They also help customers in small towns get products they want and need even faster, at the same great low cost.5.Empowering Texas's small businesses
Amazon provides a powerful opportunity for Texas's entrepreneurs and small businesses to reach customers worldwide. In 2024, Texas-based independent sellers sold more than 216 million items through Amazon's store, with the average independent seller generating approximately $200,000 in annual sales.
These independent sellers—most of which are small and medium-sized businesses—represent more than 60% of sales in Amazon's store. Their success contributes significantly to local economies, with more than 65% of U.S. independent sellers employing at least one person within 50 miles of their primary business location. By providing infrastructure, logistics support, and access to millions of customers, Amazon enables small businesses in Texas—which ranks among the top 10 states for both jobs supported by independent sellers and the number of sellers based in rural areas and small towns—to scale their operations and create additional jobs throughout the state.Amazon's investment in Texas reflects the company's broader commitment to creating economic opportunity across America. Through job creation, workforce development, infrastructure investments, and small business support, Amazon continues to partner with communities throughout the Lone Star State to build a stronger, more resilient local economy.Learn more about how Amazon is investing in Texas and in the U.S.
Trending news and stories
How to watch ‘Crime 101’ starring Chris Hemsworth, streaming now on Prime Video
How to watch ‘Project Hail Mary,’ out now in theaters
Watch the trailer for the 'Masters of the Universe' movie, coming to theaters June 5
How to watch all three ‘Avatar’ movies on Prime Video
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