Overview

Helium 10’s free Chrome extension now delivers live Amazon product data directly on detail pages. Launched for Chrome users, it displays competitor keyword rankings, estimated inventory, price fluctuations, review highlights, and sales‑rank trends as you browse. Sellers who tap this insight can sharpen listings, avoid stockouts, and outmaneuver rivals in the FBA arena.

Key Points

• Keyword exposure — The tool surfaces the exact search terms that drive traffic to a competitor’s ASIN, such as “stainless steel water bottle” with an estimated 12 k monthly searches, enabling you to capture missed high‑volume keywords.
• Inventory estimate — Hovering over the “Add to Cart” button reveals a stock range (e.g., 45‑60 units) derived from Amazon’s inventory API, flagging potential replenishment windows.
• Price movement — An overlay chart shows recent price changes, for instance a dip from $29.99 to $24.99 over the past week, helping you decide when to price aggressively or match a discount.
• Review snapshot — The extension pulls the latest five five‑star and one‑star comments, such as “leak‑proof design works great” and “lid breaks after a week,” giving a quick pulse on customer sentiment.
• Rank trajectory — A sparkline next to the Best Sellers Rank illustrates a climb from rank 12,500 to rank 8,300 within 30 days, indicating product momentum.

How Helium 10 Chrome Extension Works

1. Install and enable — Add the extension from the Chrome Web Store, then click the Helium 10 icon on the toolbar to activate it on Amazon. For example, a seller browsing the “Kitchen & Dining” category will see a blue Helium 10 badge on each product thumbnail.
2. Overlay generation — Opening a product page triggers a right‑hand panel. The “Keyword Tracker” tab lists the top five organic keywords for the ASIN, such as “stainless steel water bottle” with 12 k monthly searches, allowing instant keyword discovery.
3. Stock approximation — Hovering over the “Add to Cart” button produces a pop‑up showing a stock range (e.g., 45‑60 units) based on Amazon’s internal inventory data, letting you compare against your own replenishment schedule.