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Amazon does not remove MAP‑violating listings, so brands must build a five‑pillar enforcement program (MAP policy, quality‑control system, test buys,...
Advertising API Release Notes
Amazon blocked 275 million fake reviews in 2024 and shut down 40+ review brokers through its Coalition for Trusted Reviews partnership. The cross-industry...
Advertising API Release Notes
Amazon is unifying its EPR pay-on-behalf policies across the UK, Spain, and France into a single framework effective August 27, 2025, introducing fee reserves,...
Advertising API Release Notes
Amazon's Counterfeit Crimes Unit (CCU) reports 200+ civil actions, $180 million in penalties and 65+ prison sentences in its five‑year progress report. AI now...
Advertising API Release Notes
In 2025 Amazon added 15 new‑product and 12 used‑product gated categories, including a new CBD gate and a health‑tech restriction for wearables that track heart...
Advertising API Release Notes
In 2024 Amazon’s automated filters blocked about 99 % of suspected IP infringements. Brand Registry’s Report a Violation tool lets members submit up to 50...
Advertising API Release Notes
Amazon Transparency has verified over 2.5 billion product units and now includes roughly 88 000 brands. A 2024 Automation API lets brands push serialization...
Advertising API Release Notes
In 2024 Amazon invested over $1 billion in brand‑protection, boosting automated blocks to 99% of suspect listings and seizing 15 million counterfeit units. The...
Advertising API Release Notes
Comprehensive guide to Amazon's 2025 account suspension and reinstatement process, covering the three types of suspensions, how to write an effective Plan of...
Advertising API Release Notes
A comprehensive breakdown of Amazon's seller performance metric thresholds — ODR, LSR, VTR, OTDR, and Account Health Rating — along with how policy violations...
Advertising API Release Notes
Starting in 2025, Amazon requires any third‑party seller whose monthly gross sales exceed $10,000 to provide a liability policy of at least $1 M per occurrence...
Advertising API Release Notes
Amazon Project Zero now serves over 25,000 brands in 22 markets, letting enrolled brands delete counterfeit offers with a single click. The ML engine scans...
Advertising API Release Notes
Amazon and the Better Business Bureau have filed their first joint lawsuit against fake review broker ServiceUSA.com. The case targets cross-platform review...
Advertising API Release Notes
In February 2026 Amazon Business rolled out Guided Buying tools, adding a Restricted‑Seller Badge, mandatory approval paths, and a Complete Seller Block...
Advertising API Release Notes
Amazon launched the Recalls Logistics Service (RLS) in Seller Central, automating notification, refund, prepaid return label and disposal for U.S. third‑party...
Advertising API Release Notes